Privacy Policy

The controller responsible for the processing of personal data on this website within the meaning of the General Data Protection Regulation (GDPR) is:

MERED
Dubai Internet City, Office
Dubai, UAE
Email: info@iconicmered.com

The protection of your personal data is important to us. We process your data only on the basis of statutory provisions (GDPR, ePrivacy). This Privacy Policy informs you about the main aspects of data processing on our website.

This website is hosted by an external service provider (Cloudflare Inc., 101 Townsend St., San Francisco, CA, USA). When you access the website, technically necessary data (IP address, date, time, user-agent, requested URL) is automatically recorded in server log files. Legal basis: Art. 6(1)(f) GDPR (legitimate interest in a secure and stable service).

We use strictly necessary cookies as well as — only with your express consent — cookies and similar technologies for analytics and marketing purposes. You can give your consent via our consent banner and change or withdraw your selection at any time via the "Cookie settings" link in the footer.

Legal basis: Art. 6(1)(a) GDPR (consent). For strictly necessary cookies: Art. 6(1)(f) GDPR.

If you contact us via the contact form, your details (name, email, phone, message) are stored for the purpose of processing your enquiry and any follow-up questions. The data is transferred to our CRM (Bitrix24) and may be shared with our authorised sales partners. Legal basis: Art. 6(1)(b) GDPR (pre-contractual measures) and/or Art. 6(1)(f) GDPR (legitimate interest).

Google Analytics 4

We use Google Analytics 4 (provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland) for statistical evaluation of website usage. Cookies and pseudonymous usage data are used. Data may be transferred to the USA; Google is certified under the EU-US Data Privacy Framework.

PostHog

We use PostHog (provider: PostHog Inc., 2261 Market Street, San Francisco, CA 94114, USA — EU hosting) for product analytics and session recording. Input fields are masked.

Legal basis: Art. 6(1)(a) GDPR.

Google Ads / Conversion Tracking

We use Google Ads including conversion tracking to measure the effectiveness of our advertising. Provider: Google Ireland Limited.

Meta Pixel (Facebook / Instagram)

We use the Meta Pixel provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland to measure the effectiveness of our advertising on Facebook and Instagram and to deliver interest-based advertising.

Legal basis: Art. 6(1)(a) GDPR. Data transfers to the USA cannot be excluded.

• Cloudflare Inc. (hosting)
• Google Ireland Ltd. (Analytics, Ads)
• Meta Platforms Ireland Ltd. (Pixel)
• PostHog Inc. (product analytics)
• Bitrix24 (CRM)

Personal data is stored only for as long as necessary to achieve the respective purpose or required by statutory retention obligations. Contact-form enquiries are deleted at the latest 24 months after the last communication, provided no business relationship results from the enquiry.

You have the following rights:

• Right of access (Art. 15 GDPR)
• Right to rectification (Art. 16 GDPR)
• Right to erasure (Art. 17 GDPR)
• Right to restriction of processing (Art. 18 GDPR)
• Right to data portability (Art. 20 GDPR)
• Right to object (Art. 21 GDPR)
• Right to withdraw consent (Art. 7(3) GDPR)
• Right to lodge a complaint with a supervisory authority (Art. 77 GDPR)

MERED
Dubai Internet City
Dubai, UAE
Email: info@iconicmered.com

We reserve the right to update this Privacy Policy as necessary to reflect new features, changes to services or legal requirements.